Learn the Basics
- What is unmoderated testing?
- Benefits of conducting unmoderated testing
- Cons of unmoderated testing
- When should I conduct unmoderated testing?
- What can I test during an unmoderated session?
- How long do unmoderated sessions last?
- How many questions should I ask durning my unmoderated session?
- How many participants do I need for an unmoderated study?
Terms to know
- Participants = Participants are people who are giving feedback. They can also sometimes be referred to as "testers." PlaybookUX has a participant panel where you can select your target demographic or you can use your own participants for a study if you have a list of your own customers or users who are looking to give feedback
- Session = A session is one unmoderated video of a participant going through your website, mobile app etc.
- Study or Project = A study, also called a "project," is the culmination of all the research done on a specific asset from start to finish. For example, if you are trying to improve a contact page on your website, you may conduct research sessions for each stage of the planning process from prototyping to staging to finalization - all of these tests would be part of a study.
- Test asset = A test asset is what you are looking to get feedback on. It can be a prototype, website, mobile app, youtube video, blog post, marketing email, facebook ad among other things.
Learn more about setting up and analyzing unmoderated testing with PlaybookUX here
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